BOGEy BOYS RETAIL TRANSFORMATION - SEATTLe, WA

Client:  Bogey Boys x GURU Innovations

Creative Direction: GURU Innovations x Quentin Orr

Print/Fabrication: Super Graphics LLC 

Account Executive // Account Manager: Quentin Orr

I had the privilege of spearheading the creative development, management, retail transformation and installation for a remarkable retail store in Seattle, Washington. This store was a special venture for Bogey Boys, a brand founded by the renowned artist Macklemore.

From the initial stages of concept development to the final installation, I meticulously oversaw every aspect of the project. Collaborating closely with the Bogey Boys team, we aimed to create a retail space that truly embodied the essence of the brand.

The creative development process was a thrilling journey, involving brainstorming sessions, design exploration, and the careful selection of materials and aesthetics that would perfectly reflect Bogey Boys' unique identity. With an acute attention to detail and a deep understanding of Macklemore's vision, we crafted a retail store concept that seamlessly blended his artistic expression with a captivating shopping experience.

As the project manager, I played a pivotal role in overseeing the execution of the store's design, construction, and installation. Collaborating with architects, contractors, and vendors, I ensured that the project adhered to the highest standards of quality and stayed true to the envisioned concept. With a keen eye for design and a commitment to excellence, I guided the process to bring the Bogey Boys retail store to life.

The installation phase was a culmination of months of planning and hard work. Coordinating logistics, arranging fixtures and displays, and overseeing the layout, I meticulously managed every detail to create an inviting and visually captivating environment for customers. The end result was a retail space that beautifully showcased the Bogey Boys brand, creating an immersive experience that resonated with shoppers.

Having the opportunity to contribute to the creative development, management, and installation guidance of the Bogey Boys retail store was a true honor. It allowed me to combine my passion for design, project management expertise, and dedication to delivering exceptional results. The store stands as a testament to the collaboration and vision between the Bogey Boys team and myself, and it continues to serve as a vibrant hub for Macklemore's unique brand and artistic expression.