Dick's Sporting Goods (DSG) - Scavengar Hunt
Client: NIKE
Creative Direction: Prink Mfg.
Fabrication/Production: Prink Mfg.
Project Managers: Garrett Staples // Quentin Orr
When both Nike and Dick's Sporting Goods (DSG) approached me, they had a unique idea in mind. They wanted to create an unparalleled custom experience for the winners of a scavenger hunt in Philadelphia. As part of the hunt, the top 10 winners would have the opportunity to receive a specially designed "luxury case" that would house their well-deserved prizes.
The luxury case was envisioned as a personalized treasure trove, carefully crafted to contain exclusive items tailored to each individual winner. Among the coveted prizes were two custom-printed t-shirts and two custom-printed shorts, both designed to reflect the winners' unique style and preferences. Additionally, each winner would receive a pair of unreleased footwear, specially chosen in their requested size, ensuring a perfect fit and an extraordinary sense of exclusivity.
To further elevate the experience, the luxury case would include a custom water bottle, not only serving as a practical accessory but also acting as a reminder of their accomplishment and the special journey they undertook during the scavenger hunt. The attention to detail was taken a step further with laser etchings on both the front and interior of the case, beautifully customized to capture and commemorate the individuality of each winner.
Collaborating closely with the teams at Nike and Dick's Sporting Goods, I embraced the challenge of bringing this exceptional custom experience to life. I meticulously coordinated the design, production, and delivery processes, ensuring that each luxury case was meticulously crafted to meet the highest standards of quality and precision.
By combining creativity, attention to detail, and a deep understanding of the winners' desires, I was able to create an unforgettable experience that exceeded their expectations. The luxury case became a symbol of achievement, a physical representation of their hard work and success during the scavenger hunt.
This project served as a testament to my ability to translate innovative concepts into tangible, awe-inspiring realities. By leveraging my expertise in project management, client services, and attention to detail, I delivered an unparalleled custom experience that left a lasting impression on the winners and solidified the brands' reputation for exceptional customer engagement.
In summary, my collaboration with Nike and Dick's Sporting Goods to create the extraordinary luxury case for the scavenger hunt winners showcased my passion for creating unique experiences. Through meticulous planning, coordination, and attention to detail, I successfully brought the vision to life, ensuring each winner received a personalized and unforgettable prize. This project is a testament to my ability to exceed expectations, foster strong client relationships, and transform innovative ideas into remarkable realities.
- Custom printed t-shirts (x2)
- Custom printed shorts (x2)
- A pair of pre-selected footwear in winners requested size
- Custom Water Bottle
- Laser etched front and interior customized for the individuals who won